The Yearbook Portrait
The yearbook portrait is a classic and everyone knows the pose. If we take a look at our parent's yearbook we will find the same look. We will respect this tradition with the exciting additions of contemporary lighting and careful selection of backgrounds. With Bob McGrath Photography, seniors will have the chance to preview their clothing color choice with our background before the session. The Bob McGrath yearbook portrait is crafted with great care, our goal is to show everyone's best side!
But how do we motivate college seniors to take the time from their busy schedules to have their portrait taken? The first thing we need is the right mindset. We are not taking portraits in the same generation as our parents so we need to use the tools of today. Below we have listed the challenges and our solutions that will help your yearbook increase senior portrait participation.
How do we advertise to seniors and parents? Does our website effectively address questions about the process?
Scheduling my appointment ? Which background will be used? What should I wear?
My parents want me in the yearbook.. but I really don't care.. The poses are static and boring!